Ready, Set, Launch – Why Technology is Key to a Successful Product Launch

WHAT WILL YOU LEARN Learn why technology and IT readiness are critical to your next product launch Biotech companies have one chance to launch their product successfully. Data and well-integrated applications are critical to the success of your launch, especially for a company’s first launch, but the importance of technology and IT readiness are often […]

Ready, Set, Launch – Why Technology is Key to a Successful Product Launch

Learn why technology and IT readiness are critical to your next product launch Biotech companies have one chance to launch their product successfully.  Data and well-integrated applications are critical to the success of your launch, especially for a company’s first launch, but the importance of technology and IT readiness are often underestimated or reduced to […]

Weathering the Covid Storm

Incorporating Beliefs, Knowledge, and Research to Boost Confidence, in Pharmaceutical Sales Forecasting. In this webinar you’ll learn: – How to leverage knowledge beliefs and research to build confidence, focusing on clients with products & in-office treatments such as surgeries and/or procedures – Key information needed to best structure your forecasting model – That Market Research […]

Keynote Speaker Health Care Design Thinking Day

At KMK, design thinking is hard-wired into the DNA of our market research practice.  It fuels the innovative research methods we develop and drives the brand and business-building insights we deliver to our clients.   And it has sparked the interest and imagination of many of our clients.  So many, in fact, that we’ve decided to […]

Health Care Design Thinking Day

At KMK, design thinking is hard-wired into the DNA of our market research practice.  It fuels the innovative research methods we develop and drives the brand and business-building insights we deliver to our clients.   And it has sparked the interest and imagination of many of our clients.  So many, in fact, that we’ve decided to […]

What is Design Thinking?

In this conference, we’ll introduce you to the many ways in which design thinking, both as a philosophy and a process, can help you develop a deeper understanding of patients and physicians, harness the power of interdisciplinary perspectives, bridge the gap between insights and action, and ultimately craft patient/customer-centric commercial strategies. You’ll leave with an […]

Design Thinking Panel Discussion

How practitioners utilize respondent insights to drive better design. Explore how important it is to understand the people you are designing for!

Design-thinking applied: The Cognitive Interview

Enabling a better understanding of the people you’re designing for by gaining more realistic responses in interviewing / moderation Utilizing the present tense to understand the past experience