Smarter Real World Evidence

A Flexible Client-Centered Dashboard Can Help Data Tell a Better Story If analyzed correctly, compelling data can serve business needs and reveal commercial opportunities. The KMK Real World Evidence Dashboard is a customized client-centered approach to help biopharmaceutical companies reach intuitive conclusions faster, save significant time on re-analysis, and improve recall and comprehension with a […]

Men’s Health Matters: Overcoming Stigma and Prioritizing Wellness

Men’s Health Matters: Overcoming Stigma and Prioritizing Wellness Did you know that: Men’s mortality rate is higher than that of women. Men are more prone than women to commit suicide. On average, men live 5 years less than women do! These stats clearly show that men tend to disregard their health, and when it comes […]

Data Rx: Your Prescribed Solution to Achieve Strategic Objectives in Emerging Pharma

Discover how purposebuilt data capabilities can help commercial operations teams in emerging pharma quickly access accurate insights to reach their strategic objectives. Data. Its value as a strategic asset to the enterprise cannot be stressed enough. Yet, many pharmaceutical organizations suffer from problems with their data management systems due to the challenges posed by fragmented […]

Uncover the Bigger Picture: Answering Business Questions Holistically

While Pharma companies often are structured in silos, KMK can help break down these silos by integrating secondary data from other areas of your business with primary approaches, allowing you to maximize the insights you have available to answer business questionsAre you tired of working in silos within your organization? KMK can help! Our expertise […]

Closing The Gap: 5 Key Drivers to Meet Unmet Medical Needs

Closing The Gap: 5 Key Drivers to Meet Unmet Medical Needs As patients continue to be at the forefront of healthcare, the pharmaceutical industry is making strides toward understanding their unique needs through patient journey mapping. However, with the prevalence of unmet medical needs – is this approach truly enough? In 2012, global pharmaceutical research […]

Understanding the Patient Journey through a Cross-functional Lens

At KMK, we take a collaborative approach to helping our clients truly understand their patients’ journeys. Our cross-functional teams combine Real World Evidence and Strategy & Insights to gather insights from a mix of data sources, including claims and EHR data, which we then analyze to identify gaps and understand market needs. We then dig […]

The Patient Journey: Transforming Healthcare into Patientcare

The Patient Journey: Transforming Healthcare into Patientcare With patient journey mapping, you’re no longer taking shots in the dark; you’re making informed, data-driven decisions that cater to your patient’s unique needs.  Imagine this: a fit and healthy 27-year-old woman suddenly feels a sharp pain in her chest, accompanied by a tight sensation on her left […]

Unveiling the Path of Growth: Insights from Pharma Market Research Conference USA 2023

Unveiling the Path of Growth: Insights from Pharma Market Research Conference USA 2023 We’re sharing key insights gleaned from the KMK team at PMRC USA 2023, which promises to shape the face of modern healthcare going forward. Healthcare is an ever-evolving industry, making up a staggering 20% of the U.S. GDP. So how should pharmaceutical […]

Strengthen Your Opportunity Assessment with Secondary Data Analysis

Gathering and analyzing primary research data helps to deliver a comprehensive understanding of the target market, enabling businesses to create effective strategies that are tailored for maximum impact-but this only the beginning. Secondary data analysis gives companies the tools they need to quantify their findings and uncover new potential opportunities giving them a 360° view […]