Design Thinking Applied: Design Thinking in Communications Development Health Care Design Thinking Day
WHAT WILL YOU LEARN Exploring best practice for the development of branded and unbranded communications. Utilizing iteration and divergent / convergent thinking to optimize comms Get this content Emailed
Design Thinking Applied: The Cognitive Interview Health Care Design Thinking Day
WHAT WILL YOU LEARN Enabling a better understanding of the people you’re designing for by gaining more realistic responses in interviewing / moderation Utilizing the present tense to understand the past experience Get this content Emailed
Eliciting Mental Models Health Care Design Thinking Day
WHAT WILL YOU LEARN Better understanding your target customer through a simple exercise which explores how the view that the world works Better known as the “how to make toast” exercise Get this content Emailed
Design Thinking and the Decision Journey Health Care Design Thinking Day
WHAT WILL YOU LEARN Bringing together behavioral science and design thinking to explore the wheel of mental models, providing insight into affordances and nudges that shape the decision journey Get this content Emailed
Developing Empathy to Deepen Understanding Health Care Design Thinking Day
WHAT WILL YOU LEARN “Empathy” is the starting point for both design thinking and market research During this session we will discuss how to get to the “heart” of your research through empathy-led research approaches Get this content Emailed
Design Thinking Panel Discussion Health Care Design Thinking Day
WHAT WILL YOU LEARN How practitioners utilize respondent insights to drive better design. Exploring how important it is to understand the people you are designing for Get this content Emailed
What is Design Thinking?
WHAT WILL YOU LEARN An overview of design thinking – definition and history. Discussion on the disciplined approach to creative problem solving and innovation Get this content Emailed
Keynote Speaker Health Care Design Thinking Day
WHAT WILL YOU LEARN Discussion will explore how game design can help us better design patient-physician relationships and interactions Get this content Emailed
Health Care Design Thinking Day
WHAT WILL YOU LEARN Welcome to the day and introductions to the KMK team. Overview of what the agenda will look like for the rest of the day. Get this content Emailed
