Market Research
KMK delivers a complete portfolio of evidence-based support for commercial decision-making, from early product planning through post-launch performance monitoring.
At KMK we focus on results, not just ideas. We work together with our clients to develop solutions that work in the real world.
Make smarter business decisions with our enterprise-level data enrichment solution tools and applications.
Best thinking and results to guide you
At KMK we focus on results, not just ideas. We work together with our clients to develop solutions that work in the real world.
Make smarter business decisions with our enterprise-level data enrichment solution tools and applications.
Best thinking and results to guide you
Getting it right every time is what makes us stand out.
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KMK delivers a complete portfolio of evidence-based support for commercial decision-making, from early product planning through post-launch performance monitoring.
KMK’s experienced analysts will cull through the appropriate data sets and integrate those learnings with qualitative target product profiles to make sure you are targeting the correct patients.
The KMK team creates effective, evidence-based guidance in real-time across the product lifecycle using an integrated framework for delivering key market learnings to aid your commercial decision making.
KMK’s experienced team is adept at researching those strategies that will resonate with your stakeholders as well as delivering a performance monitoring system to keep you abreast of the shifting landscape.
KMK offers you a range of simulation techniques to deliver research reflecting attitudes and behaviors based on real-life scenarios so your brand programs will resonate.
You can rely on KMK to identify the appropriate stakeholders for your brand and then create a marketing framework based on quantitative and qualitative research to give you a total picture for analysis and planning.
KMK offers a variety of research techniques to identify therapeutic areas most in need of product solutions as well as providing market mapping techniques to better assess the opportunity.
KMK offers a cost-effective consulting solution - KMK Market Research Forensics and Frameworking - to help biopharma clients better understand the market intelligence they have and the market intelligence they still need.
Working hand-in-hand across marketing sciences, forecasting, sales force effectiveness, and data management practices, we can help you develop integrated analytic solutions that address your needs — comprehensively, efficiently, and effectively.
KMK’s Commercial Intelligence Architecture solves a critical business challenge by giving you effective, evidence-based guidance for commercial success across the product lifecycle.
Our integrated framework for assembling key market learnings and socializing new insights eliminates inadequacies arising with individual market research studies better equipped to provide guidance for discrete commercial decisions.
KMK offers what you need to optimize results:
⦿ Incentive Compensation Planning
⦿ Market Map
⦿ Patient Flow and Journey
⦿ Stakeholder 360
⦿ Strategy Driver
⦿ CIA Dashboard
⦿ Strategic Marketing Framework
Marketing Analytics
KMK’s market research team will give you the best research output and analysis based on our extensive experience in solving client project needs. We understand the nuances and shortfalls of all market research techniques and will help you devise the most effective methodology or combination thereof to aid your decision making. Choose from quantitative, qualitative, performance measurement, market assessment, patient journey mapping and simulation methodologies.
That’s where KMK Consulting can help you.
⦿ Quantitative Research
⦿ Qualitative Research
⦿ Patient Journey Mapping
⦿ Performance Measurement
⦿ Market Assessment
⦿ Simulation
Global Reach
With decades of experience conducting global healthcare studies across a wide range of therapy areas and audiences, we at KMK understand that the success of global research depends largely upon helping our clients address the needs of multiple internal stakeholders across the world. With a multi-lingual staff and appreciation of our clients’ unique business cultures, we promote the highest level of coordination and collaboration in our multinational research projects. For our clients, this means global research insights with global impact.
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