How to Reach Oncologists when Face-to-Face Interaction is Impossible

Sales Force Effectiveness

How do you reach oncologists when face-to-face interaction is no longer an option? Which social media channels are doctors using to gather medical information?

In KMK’s Customer Value and Innovation Study we learned that oncologists working in breast cancer can be divided into two groups, with surprisingly different behaviors. View the summary below to see the results or download the PDF.

To learn more about the study, view the press release, or contact us to discuss the survey results in detail: James Charnetski, james.charnetski@kmkconsultinginc.com; Gregory Chu, greg.chu@kmkconsultinginc.com

 

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