A dynamic, detail-oriented, multilingual statistical analyst with strong quantitative/qualitative analysis
skills and 5 years of hands-on experience. Verifiable track record of managing complex tasks while
always delivering on time and exceeding expectations. Gained client relationship management skills
and pharmaceutical marketing experience while working with different Pharmaceutical Company
clients.
Industry and Project Experience
KMK Consulting Inc., Morristown, NJ (Feb 2016- Present)
Data Analyst (Tableau, SAS, R, EXCEL, SQL, Veeva)
⦿ Work on Sales performance analytics, marketing advisory for pharmaceutical companies,
Marketing Science and Business Intelligence
⦿ Patient level Claims Analysis: To better understand patient journey by comparing patient
persistence and compliance with clients’ products and competitors.
⦿ Launch Product Market Research: Collecting and analyzing different data resources to identify
alternative sales potential analogs for newly launched product sales strategy.
⦿ Message Analytics: To identify which channels and promotion content work best based on
physician characteristics, historic message reaction and other promotion event data.
Sales Force Effectiveness
⦿ Customer targeting and segmentation: To enhance uptake and revenue by identifying high value
prescribers towards whom to focus promotion efforts. Also involves conducting market basket
analyses to identify analogs that optimally capture the brand potential for launch product targeting
models.
⦿ Sales team design and sizing: To estimate sales force size based on sales data analysis to
provide clients with insights into the performance of their sales force team and strategize methods
to optimize their resource allocation.
⦿ Incentive Compensation Plan Design & Reporting: To support the business growth and motivate
sales team by creating an incentive compensation plan using large-scale historical data (IMS,
Symphony, DDD, company transaction data) and statistical modeling with a focus on maximizing
equity and simplicity.
University (2014 – 2015)
Research Assistant (SAS, R)
⦿ Provided statistical method consulting and data analysis/visualization support to the medical project
researchers; finished 16 projects.
Education
M.S. in Biostatistics (2014 – 2015)
Georgetown University, Washington, D.C.
B.S. in Statistics (2010 – 2014)
Southern Medical University, Guangzhou, China
