The seasoned consultant brings over seven years of experience and a wealth of expertise in analytics, insights generation, and brand performance enhancement. Skilled in SAS, SQL, Tableau, and more, they have successfully led data-driven initiatives, optimized sales force strategies, and made significant contributions to commercial excellence.
Professional Experience
KMK Consulting Inc. (Feb 20 – Present)
Manager – Commercial Performance
⦿ Conducted launch performance diagnostics and product deep dive, developed launch KPIs, provided RWD-based inputs to forecasting processes, and synthesized primary research findings and secondary data insights into one insightful, objective, and coherent brand performance assessment for various brands
⦿ Forecasted demand, created reports and provided analytical support for Forecasting team for drugs in the Cart-T market
Team Lead – Patient Specialty Services (Feb 18 – Feb 20)
Adherence
⦿ Successfully designed and deployed dashboard monitoring key adherence KPIs for different patient cohorts over time
⦿ Leveraged specialty pharmacy and APLD data to analyze and report on patient persistency and compliance and shared these results with the brand team
⦿ Designed and built analytics ready datasets to be used for statistical modelling
⦿ Built statistical models (logistic regression, parametric survival analysis, etc) to estimate drivers of adherence
⦿ Supported ad-hoc requests around adherence program activity and performance (persistency, compliance, engagement) and built standard reports to address common requests
Copay
⦿ Created and ran weekly reports to monitor copay program performance for multiple brands
⦿ Provided insights leading to determination of key business rules for the launch of new copay solution
⦿ Identified operational and data issues in implementation on new copay solution and brought up said issues with respective teams
⦿ Supported ad-hoc requests around copay program activity as well as performance
Analyst – Sales Operations (July 16 – Jan 18)
⦿ Targeting and Call Planning: Used statistical tools such as Linear Regression and Logistic Regression to create a Targeting Model which used analogs to better identify physicians to promote to for a newly launched drug. Used inputs from Targeting to create Call Plans for Sales Reps to promote to.
⦿ Sales Force Sizing and Alignment: Leveraged promotion response and workload constraints to design models for optimal size of sales force team and made changes to current alignment based on output of sizing and targeting analysis
⦿ KPI Tracking and Dashboard Design: Identified and defined KPIs that best capture brand performance; designed and deployed excel based dashboards to track such KPIs over time
⦿ Promotion Response and ROI Analysis: Conducted analyses to optimize sales force promotion as well as estimate sales force size for new launch product
Consultant (May 15 – Aug 15 )
⦿ Worked as a data mining consultant with the manufacturing team to predict tool failure
Technical Skills
SAS, MS Office (Word, Excel, PowerPoint), SQL, Tableau, Alteryx, Arena, JMP, Minitab, AutoCAD, ProE, Solid Works
Education
M.E Industrial and Systems Engineering (May 16)
Lehigh University
B.E Production Engineering (May 13)
Mumbai University
