Sales Force Effectiveness for Top 20 Pharma

Sales Force Effectiveness for Top 20 Pharma

Taking a holistic view in evaluating and revamping sales force effectiveness can have a significant impact on the overall health of multi-national pharmaceutical company. Our client, a large global pharmaceutical was facing a range of outside stressors with regard to...
Incentive Compensation Plan Design

Incentive Compensation Plan Design

Using IC to optimize sales force behavior and generate sales success. Addressing a client’s incentive compensation (IC) plan and implementation can have a significant and immediate impact on changing sales force behavior when priorities shift. In this particular case,...
Field Force Re-Optimization

Field Force Re-Optimization

How can an established global pharmaceutical brand rebound sales efforts after losing patent protection? A common problem with major pharmaceutical brands is answering the question of what comes after patent protection ends. As part of an effort to refocus and...