Case Studies

We help our clients generate customer insights and increase sales using analytics, research, and software. Here are examples of how our global pharmaceutical and biotechnology clients benefit.

Real World Evidence to Support Payer Negotiation

Real World Evidence to Support Payer Negotiation

How do you prove a product's value to negotiate pricing with a payer?  ​Our client, a large global pharmaceutical company, was facing a market access problem for their newly launched product. Generic treatments have been widely available for many years in this...

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Sales Force Effectiveness for Top 20 Pharma

Sales Force Effectiveness for Top 20 Pharma

Taking a holistic view in evaluating and revamping sales force effectiveness can have a significant impact on the overall health of multi-national pharmaceutical company.Our client, a large global pharmaceutical was facing a range of outside stressors with regard to...

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IC Plan Design in Defense of Competitive Entry

IC Plan Design in Defense of Competitive Entry

Using IC to optimize sales force behavior and generate sales success.Addressing a client’s incentive compensation (IC) plan and implementation can have a significant and immediate impact on changing sales force behavior when priorities shift. In this particular case,...

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KMK’s Split Credit Tool Improves IC Performance

KMK’s Split Credit Tool Improves IC Performance

KMK’s Split Credit Tool accurately links and allocates sales credit to improve the accuracy of IC plan design, IC performance and payout calculation.  BACKGROUND: The United States has experienced vast changes in the health care landscape. Treatment decisions and...

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